KARLY HORN
Writer, Editor, Content Manager

Brand Content Manager, Florida Institute of Technology

Managing Editor, Florida Tech Magazine

September 2018 - Present

• Conceptualize, plan and develop informative, inspiring and engaging content that compellingly and accurately communicates the university's brand story

• Write copy for admissions brochures and magazines, advertisements, social media, college search websites and presentations

• Act as managing editor of the triennial university magazine, writing feature stories, coordinating schedules, editing, proofreading and overseeing production and post-production tasks (digital publication, print distribution, etc.)

• Oversee the production of four biannual college newsletters, budgeting content, writing, revising and editing stories, communicating with multiple departments and ensuring consistency across 

• Interview current students, faculty and alumni for promotional content, blogs and magazine stories

• Collaborate with marketing team to plan, design and implement multi-channel inbound marketing campaigns

• Monitor marketing communications for on-brand compliance

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Public Relations Specialist, Pinellas County Sheriff's Office

October 2014 - September 2018

• Wrote and edited copy for communications projects designed to promote the agency, agency members and community partnerships

• Wrote and edited print and electronic internal and external newsletters, pamphlets, public service announcements, social media posts and website content

• Edited external award nomination narratives prior to submission

• Prepared scripts for agency videos, public service announcements, speeches and program proposals

• Created and edited videos promoting agency members and initiatives

 

Marketing Associate, Raymond James Financial

September 2013-October 2014

• Coordinated, monitored and assisted in the implementation of marketing and communication plans and projects

• Coordinated marketing campaigns, conferences and events

• Built and executed on communication plans

• Used graphic design software to create and update advisor and client collateral

• Oversaw the distribution of marketing literature

• Conducted basic marketing research and compiled results for projects

 

Freelance Reporter, SpaceCoast Living Magazine

July 2013-October 2013

• Developed story ideas

• Peer and copy edited

• Found and interviewed story sources

• Wrote and edited stories before submission

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Copy Editor,

Copy Desk Chief, The Independent Florida Alligator

November 2011-May 2013​

• Proofread the daily newspaper for concision, grammar, style and fact errors before publication

• Wrote headlines and formatted stories for design 

• Trained new copy editors and managed the copy desk to ensure deadlines were met

 

Senior Writer/Copy Editor, HOME Magazine

November 2010-May 2013

• Developed story ideas 

• Peer and copy edited

• Found and interviewed story sources

• Wrote multiple stories per bimonthly issue